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Former Google exec to lead Rubrik’s channel and partner strategy

Rubrik appoints proven channel leader and former Google executive Ghazal Asif to lead the company's channel and partner strategy as vice-president of Global Partners and Alliances.

user icon Nastasha Tupas
Wed, 09 Feb 2022
Ghazal Asif
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Rubrik has named Ghazal Asif as vice-president of Global Partners and Alliances. Asif is responsible for leading Rubrik’s global channel and partner strategy to drive continued growth and engagement with current and future partners.

According to Brian McCarthy, chief revenue officer at Rubrik, the company will keep investing in the success of their extensive partner strategy and Ghazal’s leadership and channel experience will continue to fuel their data security growth.

“She will act as a catalyst for scaling our partner enablement and accelerating our go-to-market channel strategy around the world," McCarthy said.

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Asif is a recognised industry leader, award-winning channel executive and advocate for diversity and inclusion. She joins Rubrik from Google where she was the head of channel partners in EMEA for Google Customer Solutions, leading channel go-to-market strategy and execution for the region.

Prior to that role, Asif held a number of channel leadership roles, including senior vice-president of worldwide channels at Cybereason, vice-president of worldwide channels - GSP and cloud providers at AppDynamics, and director of global channel sales at Cisco Meraki.

During her tenure at Meraki, AppDynamics and Cybereason, Asif led transformational efforts driving triple digit growth globally.

"Ransomware impacts every company in every industry which is driving record customer demand for Rubrik’s data security solutions," said Asif.

"The company is laser focused on the ongoing success of its partner ecosystem and I’m excited to build on this momentum and deliver even greater value to our partners and customers."

Today, Rubrik gained a proven channel leader with the addition of Ghazal Asif, according to Matthew Helling, head of cyber security services at Softcat.

"This hire clearly signals Rubrik’s commitment to the success of their partner ecosystem and to working with partners to help solve customers' pressing data security challenges.

“I had the good fortune of working with Ghazal in her previous roles and I’m confident that she will make a strategic impact at Rubrik," Helling said.

Bob Olwig, EVP, Global Partner Alliances at WWT added that Rubrik has continued to double down on its commitment to its partners.

"Today's hire of Ghazal Asif underscores the focus on their partner ecosystem.

“The team at World Wide has been fortunate to partner with Ghazal in former positions and her proven channel leadership and dedication to fostering long-term partner relationships is truly impressive.

"We look forward to our continued partnership to help address critical ransomware and data security challenges for our customers," Olwig concluded.

[Related: SenSen AI breakthrough granted new US patent]

Nastasha Tupas

Nastasha Tupas

Nastasha is a Journalist at Momentum Media, she reports extensively across veterans affairs, cyber security and geopolitics in the Indo-Pacific. She is a co-author of a book titled The Stories Women Journalists Tell, published by Penguin Random House. Previously, she was a Content Producer at Verizon Media, a Digital Producer for Yahoo! and Channel 7, a Digital Journalist at Sky News Australia, as well as a Website Manager and Digital Producer at SBS Australia. Nastasha started her career in media as a Video Producer and Digital News Presenter at News Corp Australia.

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